Gawad Madiskarte returns, over P1 million worth of prizes at stake!
Madiskarte Moms PH (MMPH) brings back Gawad Madiskarte, a tribute to outstanding women entrepreneurs, with over P1 million worth of prizes. Nine moms from all over the Philippines have the chance to win cash prizes, gadgets, a high-speed fiber internet line for 12 months, mentorship program, and more! A Facebook community launched in the thick of the pandemic, Madiskarte Moms PH encourages entrepreneurship among moms wanting to earn from home through online businesses while still enjoying quality time with their families. The community has more than 154,000 members who regularly share ideas, and offer each other advice, encouragement, and inspiration. The mompreneur group also empowers their fellow women and the people around them. They have the ability to draw strength from their life experiences, challenges, and hardships. And most especially, this community helps women turn their startups into scalable businesses that can financially support their families and fuel their dreams. Honoring the Madiskarteng Pinays Gawad Madiskarte was first launched to honor the mompreneurs who overcame challenges and flourished at the height of the pandemic. In a report by the ADB, it was found that “more women than men have left their paid jobs to provide essential services to their families,” and that 64% of women had no personal income, compared to 39% of men. Another study found that more Filipino women than men began to run home microenterprises on ecommerce platforms during the pandemic. Gawad Madiskarte was born from the insight that the one thing Filipino moms needed to cope with the pandemic was a sense of optimism, confidence, and sheer determination. By celebrating women’s achievements and showcasing women’s support for each other in a community through this annual award program, MMPH aimed to build that confidence. This year, Gawad Madiskarte is back to do just that. Major categories for this year include Diskarteng Angat (Fastest-Growing Business), Diskarteng Digital (Best Multi-Channel Business) and Diskarteng May Puso (Best Social Enterprise). Two major winners per category will be chosen from the Startup Division and Scale Up Division. The former are home or online businesses that recently started and show great potential while the latter are businesses that have been running for at least 13 months and are registered with the Department of Trade and Industry (DTI) or the Bureau of Internal Revenue (BIR). Special awards will also be given to three deserving finalists. These awards are Diskarteng Malikhain (Most Creative Business Branding), Diskarteng Pasulong (Most Innovative Product) and Diskarteng Home Biz (Mompreneurs’ Choice Award). Last March, theMadiskarte Moms PH (MMPH) community won not only the Gold Anvil Award, but also the prestigious Grand Anvil – the highest honors at the 58th Anvil Awards, considered the Oscars of local PR, awarded by the Public Relations of the Philippines (PRSP). MMPH was also given the Silver Award from the Asia Pacific Stevie Awards last year. Gawad Madiskarte 2022 was also honored at this year’s Anvil Awards with the Gold Anvil under the PR tools category. To join this year’s awards, applicants should be part of the Madiskarte Moms PH Facebook community and fill out the Google Form posted on the announcement tab of the group. Interested applicants can enter this year’s Gawad Madiskarte Awards until May 15, 2023.
These successful mompreneurs share the most important lessons they’ve learned
Madiskarte Moms PH advocates women entrepreneurship through digital business tools and awards recognition The future of Philippine entrepreneurship is female and digital. This is exemplified best by Madiskarte Moms PH (MMPH), an online community of mompreneurs who want to build and grow their own online business while taking care of their family’s needs at home. At present, there are 153,000 community members who regularly share ideas and knowledge, and offer each other advice, encouragement, and inspiration. The group has helped many of its members grow their side hustles into booming online home businesses that have allowed them to support and build dreams for their families. The group became not only a go-to space for digital business tools, basic and necessary knowledge and skills training, and networking opportunities, but it also became an emotional and mental support system. MMPH believes in the importance of giving recognition to the passion and resilience that the members have shown all throughout their entrepreneurial journey, especially during the pandemic. Hence, MMPH launched the Gawad Madiskarte Awards in 2022 to highlight and celebrate the most outstanding mompreneurs in the community. The winners were rewarded with more of the support that they need to expand their business further and their stories serve as an inspiration to every mompreneur who are working hard to reach their own dreams of success. Mompreneurs who inspire For mompreneur and Diskarteng Solid Award winner Abigail Madrigal, support from many people is always crucial when trying to get a business off the ground. She sold high-quality bedsheets on online selling platforms while balancing a full-time job and raising a toddler during the pandemic. “I started this business with the capital of P10,000—equivalent to 50 yards of fabric in five designs that were sewn by my Nanay. Now, we have the house next to ours as a production area, with rolls and thousand yards of fabrics in almost 100+ designs,” she shared. “MMPH gave me the important backing that I needed when I was starting. This platform landed me several clients and the word-from-mouth created from these transactions started the growth and reputation of my store, Mommy Matters. The posts that I read in the group also inspired me to work better on my venture,” Abigail said. Kaylynn Adolfo of The Asian Mommy is a Diskarteng Eco-Friendly winner for her line of locally-made reusable cloth diapers. Her business follows her staunch zero-waste advocacy, exemplified with the reusable diapers and environmentally friendly packaging. Kaylynn learned that the network of like-minded people you meet can also be your biggest supporters and customers. “Through the Madiskarte Moms community, I have met moms that are now my suppliers,” she said. “I have also taken advice from other moms that has helped my brand flourish. The group has also helped me find customers multiple times.” Protecting the environment is likewise the advocacy of Rosanna Dela Cruz Kabiling of Something Nice Environmental Corp., a winner for the Diskarteng May Puso award, whose biggest lesson was that committing to a good cause can bring you success. Her business deals with the proper transport, treatment, disposal of hazardous waste; and reduce, reuse, recycle of scrap material for local and multinational companies. She values the supportive network that she has built with MMPH. “I am happy to see a lot of mommies today who are open-minded enough to start their own business and who are fulfilling their dreams. The group helps me to realize how blessed I am,” Rosanna said. Madiskarte Mom Theresa Carbonell Buenaflor of Ellana Mineral Cosmetics was chosen for the Diskarteng Digital award, for using social media platforms to reach her customer base with her skincare, body care, and makeup products. Her inspiring insight is that one should always use technology and digital trends for better chances of success. “MMPH helped us believe that there are still good people out there who support our brand, especially during the challenges of the pandemic,” Theresa said. “I’m grateful for the support and reception of this group because it helped me believe that there are still good people out there who can support each other in these tough times.” Lou Neri Putian was the 2022 Diskarteng Home Biz winner. She has emerged successful with her Sy Glow cosmetics and skincare products that are available through direct sales. She was able to thrive and properly manage her home business despite being a full-time mom raising her three kids, proving that with some diskarte and the right motivation, it is never impossible for moms to balance a business and being a mother. “I was inspired by the other Madiskarte Moms of the group in growing my business, which I juggled together with taking care of my kids at home,” she says. The community is set to hold the second Gawad Madiskarte Awards in May 2023 to recognize the Madiskarteng Pinays who have shown excellence in growing their online home businesses and positive attitude in helping and inspiring other fellow mompreneurs. To know more about this year’s Gawad Madiskarte Awards, join the Madiskarte Moms PH online community here on Facebook.
Madiskarte Moms PH wins the most prestigious Grand Anvil at the 58th Anvil Awards
The entrepreneurship advocacy has helped thousands of mompreneurs succeed in their online home businesses amidst the COVI9-19 pandemic The Madiskarte Moms PH (MMPH) online community won the prestigious Grand Anvil Award, the highest honor at the 58th Anvil Awards this year. The community’s first-ever annual awards that celebrates exceptional mompreneurs, Gawad Madiskarte 2022, was also a recipient of a Gold Anvil Award under the PR tools category. MMPH is an online community launched at the height of the COVID-19 pandemic which had gravely affected many working Filipino women; some lost their jobs while some were forced to leave their work to focus on their domestic duties. Understanding the increasing financial responsibilities that their families face, a group of Filipino moms launched Madiskarte Moms PH in September 2020. A Filipino term for someone resourceful, “madiskarte” fittingly captured the spirit of Filipino moms who took on the challenge of digital entrepreneurship amid the pandemic. An online community for aspiring, starting, and experienced mother entrepreneurs or mompreneurs, MMPH aims to educate moms on how to successfully start, manage, or grow their businesses by providing them with information and resources; build a strong support system with like-minded moms in a safe online space; and empower them to succeed in their entrepreneurial journey through technology and skills training in partnership with industry leaders as well as providing them with business starter kits. Madiskarte Moms PH also launched the first-ever Gawad Madiskarte 2022: A Tribute to Outstanding Filipina Mompreneurs on Women’s Month last March 2022, which also won a Gold Anvil Award. It is an awards ceremony that recognizes exceptional mompreneurs who thrived despite the hardships brought about by the pandemic. MMPH honored mompreneurs who overcame challenges and flourished during these trying times. Madiskarte Moms PH also previously won a Silver Stevie Award for Innovation in Community Relations or Public Relations at the 2022 Asia-Pacific Stevie Awards. The Anvil Awards, presented by the Public Relations Society of the Philippines, is the “Oscars” of public relations in the country where they recognize the most excellent and outstanding PR programs and tools every year.
Madiskarte Moms PH bags silver at the 2022 Asia-Pacific Stevie Awards
This community of creative, resourceful, and resilient mompreneurs makes a huge impact Manila – Madiskarte Moms PH (MMPH), an online community for aspiring and experienced mother entrepreneurs or mompreneurs, won a Silver Stevie Award for Innovation in Community Relations or Public Service Relations at the 2022 Asia-Pacific Stevie Awards. The awarding body recognized MMPH’s role as a safe space and go-to resource for moms who want to start or grow their own online home businesses. Started in the thick of the pandemic lockdowns, Madiskarte Moms PH was created by a group of mompreneurs. Madiskarte is a beautiful Filipino term used to describe someone who is both creative and resourceful. The Stevie Awards is widely considered to be the world’s premier business awards group, conferring recognition for achievements in the workplace over the past 20 years. Judges of this year’s Stevie Awards recognized organizations in 22 markets across multiple categories and considered more than 900 nominations from the 29-nation Asia Pacific region, including entries from Australia, Belarus, Cambodia, Indonesia, Japan, Malaysia, and the Philippines. The virtual awards ceremony will be held on June 29. “The submissions in the ninth edition of the Asia-Pacific Stevie Awards were outstanding this year,” said Stevie Awards President, Maggie Miller. “The judges remarked that the innovation and perseverance demonstrated in the nominations was inspiring. We applaud all the Stevie Award winners this year and look forward to celebrating them on June 29.” A community of mompreneurs by mompreneurs With more than 105,000 members, MMPH continues to provide a safe and supportive environment so that mompreneurs can unleash their entrepreneurial potentials. The community conducts regular webinars and masterclasses and serves as a venue for networking among industry experts, other sellers, and potential buyers. Madiskarte Mom Lou Neria Putian –who runs skincare brand SY Glow– not only grew her business with the help of the MMPH community, but she also helped other Filipino moms nationwide start their own businesses by becoming distributors for her brand. The same is true for Rosanna Dela Cruz Kabiling. Mompreneur Rosanna started small with her Something Nice Environment Corp., a proper waste disposal and management company, but by attending MMPH seminars and getting tips and support from the community members, she was able to grow her company, provide employment for communities across Laguna, and most of all, contributed to environmental protection and conservation. Meanwhile, Madiskarte Mom Theresa Carbonel-Buenaflor came to the MMPH community for support after her beauty business, Ellana Cosmetics, struggled during the pandemic. Theresa was not only able to pivot and learn more about marketing her products online — the community lifted her spirits and gave her the motivation to keep her business running. “I joined [Madiskarte Moms PH] at a time when I was feeling the stress of doing business in a pandemic. MMPH allowed me to share my story–-which was therapeutic–-and I found a supportive community that inspired me to continue my journey as a mompreneur,” Theresa said. Be part of this growing community. Join Madiskarte Moms PH on Facebook.
Inspiring and successful mompreneurs get recognized and awarded in the inaugural Gawad Madiskarte
No word better can describe moms pouring out their resourcefulness, creativity, and heart to provide their families the best life possible than madiskarte. The pandemic only saw more of our madiskarte moms, many of whom have ventured into online businesses to augment their household income. This is why the inaugural Gawad Madiskarte awards were held, to recognize these moms and their invaluable entrepreneurial spirit. Held online on March 8, 2022 — just in time for International Women’s Day and hosted by actors and entrepreneurs Dominic Roque and Roxanne Montealegre, with performances from Jed Madela, Fana, and Gigi de Lana and the Gigi Vibes band, the event awarded six mompreneurs whose stories of hard work, tenacity, and success stood out among 327 entries from all over the Philippines. Each Gawad Madiskarte winner received a P100,000 cash prize and a brand-new laptop, among other major prizes to help further her online business. What turned out to be an unexpectedly emotional tribute to Filipino moms who have moved past adversities and written their own success stories of online entrepreneurship, Gawad Madiskarte 2022 is a landmark project of Madiskarte Moms PH (MMPH) — a community of mompreneurs for mompreneurs created in the thick of the pandemic. With hundreds of entries received for this first awarding, Gawad Madiskarte followed a meticulous selection process and commissioned a group of reputable judges to help choose the winners. The judges boasted industry leaders and master entrepreneurs: Butch Jimenez of PLDT Inc., Undersecretary Blesila A. Lantayona of the Department of Trade and Industry, Annette Gozon-Valdes of GMA Films, Prep Palacios of Google Philippines, Issang Ceballos of Facebook Philippines, restaurateur and chef Happy Ongpauco-Tiu, and Potato Corner and Tokyo Tempura founders Jorge and Jenny Wieneke. Meet the Gawad Madiskarte winners Diskarteng Digital (Best Multi-channel Business) awardee Theresa Carbonel-Buenaflor was already a seasoned entrepreneur even before joining MMPH during the pandemic. She had been running Ellana Mineral Cosmetics — a beauty and personal care brand known for its clean, vegan, and cruelty formulas — and came to realize the need to pivot digitally given the threat of the pandemic. With the support of fellow mompreneurs and MMPH, Mommy Theresa was able to expand and sell her products across different platforms including physical stores and e-commerce stores. She has now amassed more than 300,000 followers on her online pages, earning her the aforementioned Gawad Madiskarte recognition. “This award is so dear to my heart because I joined this group when I was feeling lost doing business during the pandemic. It has not been easy, and I’ve been looking for a community to lift my spirit up. Sharing my story in MMPH was very therapeutic. It renewed my hope and it made me realize that I can inspire other mompreneurs,” Mommy Theresa said, upon accepting the award. Mommy Lou Neria Putian of skincare brand SY Glow, winner of Diskarteng Angat (Fastest-Growing Business), shares a similar story. An entrepreneur advocating effective but affordable beauty products, Mommy Lou started her business from scratch and then scaled up her business to include distributors and resellers from the MMPH community. She now registers an average sales revenue of P1.6 million a month. For her efforts toward helping the environment while providing employment in communities across Laguna, Mommy Rosanna Dela Cruz Kabiling of waste management company Something Nice Environmental Corp. won the Diskarteng May Puso award (Best Social Enterprise). With the Gawad Madiskarte prize and recognition, Mommy Rosanna is poised to transform her company into a “world-class” brand that promotes sustainability. Winning the Diskarteng Eco-friendly (Most Green Business) award, Mommy Kaylynn Adolfo owns The Asian Mommy Facebook page where she sells a variety of reusable cloth diapers. Armed with a background in public health and using her page as a platform to share other parenting tips and tricks, she has made it her advocacy to redirect fellow parents to more eco-friendly household alternatives. “MMPH as a community is such a big help because opportunities like these are where we can inspire and motivate other moms to reach for their dreams. To all mommies out there, this is the sign that you can do it,” Mommy Kaylynn said at the event. Meanwhile, Diskarteng Solid (Strongest Start-Up Business Model) awardee Mommy Abigael Madrigal started out her online bed linen shop Mommy Matters by selling bedsheets her mother had sewn. With the help of MMPH, she was able to get her first customers and eventually expand her brand. Mommy Matters now boasts more than 100 bed linen designs and keeps a loyal customer base, earning Mommy Abigael the Gawad Madiskarte honors. As the owner of CLARA, an online clothing store whose Filipiniana designs feature detachable butterfly sleeves, Mommy Rachelle Patalud has shown how creativity and flexibility makes a good fashion statement. For her modern and casual take on a formalwear classic, she has earned the Diskarteng Malikhain (Most Innovative Product) trophy — awarded to creative minds breathing life to fresh and unique products and services. On top of the winners, PLDT Home Biz also honored Mommy Lou Neria Putian of skincare brand SY Glow with Diskarteng Home Biz (Mompreneur’s Choice Award). The brand awarded the special prize to the madiskarte mom, hailed for having the “most potential for success” in a voting poll among MMPH members on its Facebook community page. Each Gawad Madiskarte awardee also took home a Kalye Negosyo Scholarship courtesy of Mr. and Mrs. KaAsenso – Jorge and Jenny Wieneke – and a trophy handcrafted by award-winning sculptor Glenn Cagandahan. Nominees, meanwhile, each won a P25,000 cash prize as consolation. Launched in September 2020, MMPH has become a safe online space for mompreneurs seeking out resources, tools, and support to start or grow their online businesses. Now with over 104,000 members and a growing YouTube channel, the community has become a wellspring of inspiring stories of moms who embodied hard work and diskarte in making their dreams happen even beyond the pandemic. Learn more about our Madiskarte Moms and their success stories by joining the growing community
Meet Madiskarte Moms PH, a new online community of mompreneurs helping fellow mompreneurs
The current economic condition has undoubtedly given rise to more home-based “mompreneurs,” or full-time moms wanting to start or grow an online business to earn additional income for their family. But as every entrepreneur knows, starting a business is not always easy, and it helps to have a community of fellow business-minded mommies for much-needed support and encouragement. This is where Madiskarte Moms PH (MMPH) finds its purpose. A Facebook community launched in the thick of the pandemic, Madiskarte Moms PH encourages entrepreneurship among mommies wanting to earn from home through side hustles while still enjoying quality time with their families. Together with its highly engaging YouTube channel, Madiskarte Moms PH is a safe, friendly space where beginners can interact with more seasoned sellers for tried and tested tips on growing a business while attending to their duties at home. Join the Mommy Movement! There are many exclusive perks to joining Madiskarte Moms PH. In this safe online space, members can meet, learn, and collaborate with other like-minded mompreneurs. They are also entitled to free webinars and trainings led by mom industry experts, to help them kick-start or upgrade their side hustle skills. Joining the ever-growing Facebook group and YouTube channel also gives easy and free access to community events and exclusive gatherings. This can expand our Madiskarte Moms’ network by connecting them with established enterprises from different industries. Educational materials and other tailor-made resources for mompreneurs are also available anytime to help them in their home-based business. Other activities such as live interactive sessions with side hustle-experienced personalities are held monthly. As part of MMPH’s commitment to supporting Madiskarte Moms, the community is set to launch Gawad Madiskarte 2022—its first-ever grand awards dedicated to its members who have stood out with their inspiring entrepreneurial stories. Gawad Madiskarte 2022: Pagkilala sa Tagumpay ng Madiskarteng Pinay pays tribute to the Filipina entrepreneurial spirit and celebrates successful home business owners who also inspire others to pursue their dreams. Grow your business with confidence by joining the Madiskarte Moms PH community and connect with other mompreneurs, mom experts, partners, and suppliers as you start earning from the comfort of your home. To be a member, click this link https://pldthome.info/MMPHFBLaunch and to subscribe to the YouTube channel click here https://pldthome.info/MMPHYTLaunch.